A Complete Guide to Google Search Console for SEOs

This comprehensive guide will teach you everything you need to know about Google Search Console’s primary areas, as well as how to use it.

How can I create a Google Search Console account?

Step 1: Use your Google account to log in to Search Console.

If you want to use this approach to set up a Search Console, you’ll need a Google account. Don’t worry, it’s also free. You can use the same login if you already have Google Analytics, Adwords, or Gmail.

Step 2: To Add a Property, enter the domain (or URL-Prefix) of your website.

After logging in, you may add a property type using either your domain or a URL prefix.

We recommend utilising a domain to set up Google Search Console.

Starting with some key definitions, here’s why:

Property: a catch-all word for a single website, URL, mobile app, or device containing your siteque tracking ID’s uniroot directory.

Domain: (without the http(s):// and www.) the name of your website Our website address is raddinteractive.com.

Subdomain: www.radddinteractive.com or shop.radddinteractive.com are examples of domain extensions.

URL: A URL is a web page’s address. (A domain is the name of a website; a URL is the address of a page on that website.)

URL Prefix: Before your domain, there’s a protocol. http:// or https:// are two examples.

Step 3: Verify Your Website

To use Google Search Console and begin collecting data, you must first confirm that you own your website. Depending on whatever option you selected in the previous step, the verification process differs.

HTML FILE:

This method requires you to upload an HTML file to your website’s root folder. It’s simple to do, but you’ll need access to your server, either through FTP or the cPanel File Manager. If you’re unfamiliar with either, don’t use this way to verify.

Here’s how to verify using an HTML file if you’re comfortable working with your site’s server:

  • Download the Google-provided file. (Click the download box in the image above to get started.)
  • Access your site’s root directory (also known as public_html).
  • Please upload the file. (See the image below for a sample of how the file will appear.)
  • Select “Verify” from the Search Console menu.

What is Google Search Console’s Overview Report?

Three key reports were included in Google Search Console’s overview report:

  • Performance
  • Coverage
  • Enhancement

URL Inspection Tool

What is the purpose of the URL Inspection Tool?

One of my favorites is the URL Inspection tool, which allows you to examine how Google sees your website. You can use this tool to see how Google renders your website.

You can use this URL inspection tool to submit a URL to Google to signify that you’ve published a new blog post or redesigned a webpage.

How to Use the URL Inspection Tool

To utilize the URL Inspection tool, go to Google Search Console and enter your URL in the top search bar:

A list of functionality for this tool has been released by Google.

I frequently use the URL Inspection Tool to learn more about how Google crawls my site.

Performance

Search Results

What is Google Search Console’s Search Results Report?

You’ll have access to the same metrics, but you’ll get 16 months of data. You’ll also be able to filter results by:

  • Rich Result
  • AMP Pages (Accelerated Mobile Pages)
  • Results of non-rich AMP.
  • News

When viewing this report, Google also added a productivity function that allows you to copy, open in a new tab, or investigate a URL.

How to Fix Crawl Errors?

Some common crawl errors include:

  • DNS (Domain Name System) Error: This error indicates that something is wrong on the server side, therefore contact your hosting provider.
  • Server Error: Server issues frequently occur when your website receives excessive traffic. You should look into it more to determine if it’s a connection or timeout issue.
  • 404 Error: These are the most common mistakes you’ll encounter. Unpublishing a page, deleting a page, and other actions can result in 404 errors. While 404 errors may not necessarily affect your rankings, they can have an influence on your links. If you have 20 or more links referring to a 404 page, you should 301 redirect it right away.

Cleaning up your crawl problems is one of the easiest quick adjustments you can do to your website after a month of page speed improvements and keyword mapping.

Sitemap

What is the purpose of the Sitemaps Report?

Everything from deleting tags to removing categories in your sitemap might have an impact on your website.

The Sitemaps report in Google Search Console provides information about what’s going on with your website.

Yes, there are faults found in your sitemap, but this error report might reveal so much more.